Monday, January 21, 2008

Visions From SF's "Awesome Future"

Why don't we have flying cars? This, and many other questions, have always been posed for our future. Yet, in downtown San Francisco, we've been blessed with a whole new ad campaign. Replacing those ubiquitous Apple ads or Gap come-ons in some key outdoor ad locations have been these "Postcards From Our Awesome Future," created by Packard Jennings and Steve Lambert.

The straight dope:
"Packard Jennings and Steve Lambert asked architects, city planners, and transportation engineers, "what would you do if you didn’t have to worry about budgets, beauracracy, politics, or physics?" Ideas from these conversations were then merged, developed, and perhaps mildly exaggerated by Steve and Packard to create a series of 6 posters for the San Francisco Arts Commission’s Art on Market Street Program."

Have a look for yourself; the Zipline one you see to the left is an excerpt from one of them. Enjoy them all!

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